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Navigating Taxation Constraints & Business Succession

How Paddy & Diane took centre stage in their retirement journey

After dedicating over two decades to their professional service business, Paddy and Diane (not their real names) reached a pivotal juncture where the need for strategic planning became paramount. Engulfed in the daily demands of client work, they had neglected to consider the broader trajectory of their business and personal aspirations. With their children gearing up for higher education at boarding schools, the couple found themselves at a crucial crossroads, grappling with the looming specter of outdated taxation laws that threatened to dictate the timing of their business exit and retirement.

Upon partnering with Business DNA, Paddy and Diane underwent a profound transformation in their approach to retirement planning. Transitioning from a compliance-centric mindset to a holistic strategy, we swiftly addressed the complexities of tax implications and formulated a comprehensive roadmap for their succession and retirement. Leveraging strategic superannuation contributions, they strategically optimized their financial position and mitigated tax burdens, laying a sturdy foundation for a seamless transition into retirement.

With quarterly accountability meetings serving as guiding waypoints, Paddy and Diane now navigate towards retirement with newfound confidence and clarity. Armed with clearly defined goals and the flexibility to sell their business on their terms, they enjoy well-deserved breaks while ensuring continued operational efficiency. Their journey serves as a testament to the transformative power of strategic partnership, illustrating how proactive planning can pave the way for a fulfilling and financially secure retirement.

“Business DNA didn't just help us with taxes; they revolutionized our approach to business and retirement planning.

Their strategic insights and personalised guidance have truly been a game-changer for us.”

From working on the tools to building a business that works

How focusing on the End Game has transformed a couples financial prospects

When Garry and Sarah (not their real names) initially approached us, they were three years deep into their entrepreneurial venture, fuelled by a burning ambition to be masters of their own destinies. However, they soon realized that their tireless efforts only managed to cover their expenses, failing to propel them toward personal wealth accumulation despite their gruelling work hours in the trade industry. With Garry facing the looming physical strain of his trade, the desire to transition to a more strategic role within their business became evident.


Wholeheartedly diving into their business, Garry and Sarah confronted the stark reality of their lack of business knowledge and the daunting challenges faced by small business owners. Recognising this, we worked with them to map a path forward through our End Game service. Together, we conceptualised a tailored business model and financial strategies to not only sustain their business but also foster personal wealth growth beyond its confines.

Now, as part of their quarterly reporting regimen, we convene with Garry and Sarah to assess their progress and refine their strategic trajectory. We maintain constant communication through email, phone, and face-to-face meetings, providing unwavering support and in-house bookkeeping assistance to ensure accurate financial management.


By fostering accountability and providing steadfast guidance, we've witnessed Garry and Sarah gain clarity and momentum toward their envisioned success. With a clear roadmap in place, it's projected that their aspirations will materialise within several years. In the interim, we continue to prioritise their ongoing education, guiding them to optimise their time allocation for sustained long-term growth, rather than quick-fix solutions.

“We've come to appreciate the difference between working hard, getting nowhere and working towards building a business. 

We are so grateful for the opportunity to work alongside accountants who really understand how our  business ticks and who can guide us in the right direction.

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